Agria kitten breeder reward programme

Agria Pet Insurance and GCCF launch cash-based breeder reward scheme


GCCF BR Flyer Front

Breeders registering a litter with the GCCF will earn a cash reward with every 4 Weeks Free Kitten Insurance they set up. For each policy they activate, breeders will now earn £1 for online activations, £0.50p for telephone activations with a further £7.50 paid to them when an owner continues their policy.

Members of the Scheme have the option of selecting whether their reward payments are transferred directly into their own bank accounts, or donated to the GCCF’s chosen charity, The Cat Welfare Trust.

Helen Marriott-Power, GCCF Chairman comments, “We are delighted that the Breeder Reward Scheme will act as a thank you to responsible breeders who set up the GCCF 4 weeks free kitten cover. We believe it is important that new owners have insurance in place when they collect their new kittens and hope they continue onto the full lifetime policy after the 4 weeks to protect them from any unforeseen, long-term problems.”

Agria Pet Insurance has provided lifetime cat insurance to the GCCF since 2012. The 4 Week Free cover offers kittens an introduction to a full Agria policy, which gives owners a combination of lifetime cover with a ‘pick & mix’ range of optional benefits, designed to suit a range of needs and budgets.

Said Heather McRae, breeder of Cagaran Cats, who uses the Agria 4 Weeks Free insurance, “I like the GCCF Kitten insurance from Agria, because it’s easy to set up, using the GCCF registration number on the website.  All I have to do is enter the new owners’ details and it’s done – it’s a very slick process! The fact that they [Agria] have now launched a Breeder Reward Scheme giving us cash is a real bonus, and is far more than I would have expected!”

The Scheme is now live and available to GCCF breeders at

Agria is the exclusive pet insurance provider to the GCCF. It is also one of the leading pet insurers in the world, as well as one of the oldest; writing its first animal policy in 1890. Today, Agria dominates Scandinavia and began insuring UK pets in 2009. The company is built on strong partnerships with vets, breeders and other divisions within the animal owning community.

August 2013

Notes for editors:

GCCF 4 Weeks Free Kitten Insurance is administered by Agria Pet Insurance Ltd & underwritten by Agria International Forsakring AB. Agria is one of the leading animal insurers in the world, dominates the Scandinavian animal insurance sector, insured its first horse in 1890 & enjoys strong relations with vets, breeders & other animal organisations.