Meet Bella - our campaign star!

This is 16 -year-old Bella - also known as Bacon. She's right behind our campaign to insure as many older pets as possible this autumn

This year’s ‘Age Amnesty’ video reflects on the life of Bella, a 16-year-old Staffordshire Bull Terrier - and what a star she is!

The video highlights the memories made over the years, and how much older pets still have to look forward to – helped with the protection of lifetime pet insurance.

The star – Bella

Present-day Bella is played by Bacon, a 16-year-old Staffordshire Bull Terrier. She reflects on her life so far – one that has been incredibly full. Tate, her great-niece, plays her memories.

Some of the highlights of Bacon’s life include:

  • Achieving Grade 7 at agility (the highest level)
  • Being a former member of the East Anglian Staffordshire Bull Terrier Display Team that perform in the main arena at Crufts every year
  • Taking part in Good Citizen displays at Crufts
  • Taking part in four Crufts press launches
  • Starring in videos and adverts for: Dogs Trust, RSPCA, PDSA, as well as appearing in lots of TV shows and taking a starring role in the film Top Boy 
  • Appearing on Blue Peter and earning a Blue Peter badge!
  • Practising as a Pets As Therapy Dog
  • Qualifying for and being placed at Crufts every year during her showing career

Great-niece, Tate is following in Bacon’s footsteps. She’s now on the display team and – unsurprisingly, given her incredible agility performance in the video – is successfully competing in both agility and hoopers.

This is the sixth year of  ‘Age Amnesty’ – a two-month period where no pet is too old for lifetime insurance. This addresses the fact that, once a pet reaches a certain age, owners can struggle to find insurance for them if they are not already insured. During October and November, Agria has removed maximum upper age limits on new policies, so even the oldest pets - like Bella - can be protected with a lifetime policy.

If you take out a new dog or cat policy during Age Amnesty, you can also claim a £50 free healthcare voucher, simply quote HS19.

Click here for more information and a quote before 30th November 2020, or us on 03330 30 83 68.