Marketing Executive

The Role:

We’re looking for an organised, commercially minded Marketing Executive to play a key role in supporting the performance of our core acquisition channels, including Breeder, Vet, Rehoming and Microchipping. This is a broad and varied role where you’ll help shape how customers discover us, engage with us and ultimately convert. Working across channel marketing, digital activity, website optimisation and partnership support, you’ll be central to ensuring our marketing activity is delivered effectively and that customer journeys are accurate, optimised and performing well. If you enjoy variety, data‑driven thinking and improving how journeys convert, this role offers plenty of opportunity to make an impact.

Please note: We’ll be reviewing applications from 12th May and will be in touch with shortlisted candidates after that date to discuss next steps.

What you’ll be doing:

• Supporting marketing activity across breeder, veterinary, rehoming, microchipping and other free cover channels, helping deliver campaigns and improve partner engagement and customer conversion.
• Coordinating marketing materials and creating content for relevant social media groups to support channel performance.
• Managing and updating website content through the CMS, ensuring pages, landing pages and customer journeys are accurate, optimised and aligned with marketing priorities.
• Supporting SEO improvements and contributing to the development of high‑performing digital journeys.
• Delivering and coordinating digital marketing campaigns across PPC, aggregators, paid social and affiliate channels, helping monitor performance and identify optimisation opportunities.
• Supporting marketing activity for key partnerships such as Kennel Club and Lloyds, helping deliver campaigns, communications and agreed marketing plans.
• Working across the marketing team to support BAU activity, campaign delivery and cross‑functional coordination, ensuring initiatives are delivered on time and to a high standard.
• Contributing to performance analysis, helping identify trends, gaps and opportunities to improve customer conversion across channels and journeys.

What we’re looking for:

• Around 2+ years’ experience in a marketing role, ideally with exposure to digital, channel or performance‑led activity.
• Strong communication skills and confidence working with colleagues, partners and stakeholders.
• Good organisational skills and the ability to deliver high‑quality work to deadlines.
• A commercially aware mindset - someone who can interpret data, spot opportunities and support improvements in customer journeys and conversion
• Experience using CMS platforms, social media tools and analytics (e.g., Google Analytics), with some understanding of SEO, PPC or paid social.
• A proactive, adaptable team player with strong attention to detail and the ability to create clear, engaging content.